About

Franceen Friefeld, RD., LD., P.H.Ec.

Franceen empowers Americans with the inside knowledge they need to make healthy choices with command and confidence in today’s complex marketplace. As an empowering and entertaining wellness speaker, her presentations ignite healthy change by making nutrition fun, easy and convenient.

Forget about lecture-style presentations! As a champion of inspiration and humor, her high-energy presentations are coupled with low maintenance solutions that help people improve health and maximize performance without sacrificing the joy of eating.

Cited as one of the top speakers and wellness strategists, references will testify that Friefeld is engaging and motivating, gifted with the ability to deliver information in a fun, practical, easy to understand and applicable way.

STANDING UP TO TODAY’S HEALTHY EATING BARRIERS
In her serious one-woman crusade against misleading food hype which prevents consumers from make sounds heathy choices, she uses humor to gain steam! Franceen is tired of today’s deceptive hype, a major healthy eating barrier causing confusion and fear about what to eat. She appreciates the complexity this brings to busy Americans, who need simple eating strategies to support their hectic lifestyles at work, during travel, and at home. She believes that healthy eating can – and should – be enjoyable, and that it doesn’t have to demand hours of time, an organic grocery store, or a garden in your backyard.

A WEALTH OF EXPERIENCE AND EXPERTISE
Franceen’s work is backed by 30 years of experience as a leading dietitian-nutritionist in the corporate and foodservice arena, national nutrition speaker, 3-time published author, and TV food show host.

She received her bachelor’s degree from McGill University and started her on-stage speaking career upon graduation as valedictorian for the university’s school of food science.

Franceen spent much of her career helping companies develop and launch healthier programs, products and services. She’s proud of her accomplishments, which include creating healthy dining and wellness programs for over 6,000 establishments and developing wellness initiatives in businesses nationwide, including some of the top fortune 500 companies such as Verizon, Procter and Gamble, Johnson and Johnson and many more.

In addition to her corporate clients, she has presented at numerous national conferences such as The Society for Foodservice Management, Obesity and The Bottom Line Conference, The National Association for Catering Executives, 14th Annual Legislative Conference at the United States Chamber of Commerce, The Academy of Nutrition and Dietetics, and The Obesity World Expo, to name a few.

Franceen is the author of three books: The Healthy Weigh (featured on “Bestsellers”), Fill Up Not Out®, (rated one of five top self-help programs by aboutnutrition.com) and the newly published Healthy Meals for Your Busy Life Cookbook.

She currently lives in Massachusetts with her husband, two children, three dogs, and a cat. Fran’s active lifestyle includes skiing, brisk walks, and her favorite foods: chicken salads, pasta primavera, and ice cream sundaes – don’t forget the whipped cream!

Franceen Friefeld

Over 30 years experience

3x Published Author

Corporate Nutrition Expert

Renowned Public Speaker